NTU Consulting, Strategy & Networking Coach
Challenge NTU and its student community sought more real-world guidance and practical applications to bridge the gap between academic theory...
Infrastructure Asia Digital Strategy
Challenge Infrastructure Asia, a government-backed initiative led by Enterprise Singapore and the Monetary Authority of Singapore, needed a stronger brand...
10x Genomics — Strategic Design
Challenge 10x Genomics’ rapid product growth and expanding global presence created a need for stronger brand cohesion and clarity across...
Digital Banking Strategy, UX Design & Execution
Challenge MB Bank set an ambitious goal to enter the top 3 digital banks in Vietnam, competing with over 30...
AMEX Cross-Platforms Creative Planning & Execution
Challenge Following the impact of COVID-19, AMEX Singapore experienced a significant drop in new customer acquisition and credit card spending,...
Keppel SG60 Unified Brand Expression
Challenge Keppel sought to commemorate its 60th anniversary in 2025 with a bold, unifying brand campaign that resonated across business...
Sunrate Regional Search Strategy
Challenge Sunrate needed to understand the digital behavior of competitors and consumers in 7 APAC countries to form an effective...
